What to expect from Galaxy Unpacked on July 9

THE Samsung officially confirmed that the next Galaxy unpacked will be held on the day July 9, 2025. The event will take place in person at Brooklyn, New York, and will also feature live broadcast on the Samsung website and on the brand’s official YouTube channel, from 11am (Brasília time).

In the invitation released by the company, the promise is that the artificial intelligence (IA) It will be the highlight of the presentation. According to Samsung, Galaxy devices are passing from simple smartphones to become “Smart companions”capable of understanding the user’s intention and anticipating their needs.

New folding and more went to the center of the event

The July Unpacked Galaxy is expected to mark the arrival of the company’s new generation of folding mobile phones. Samsung herself has already advanced in a statement that this will be a “New era of the Galaxy Z line”with thinner, light and resistant models.

The expectation is that the new Galaxy Z Fold 6 and Galaxy Z Flip 6which, according to the manufacturer, will be the more advanced folding ever launched by the brand. One of the disclosed teasers brings the sentence “Meet The Next Chapter of Ultra”indicating that, for the first time, one of the folding can adopt the seal “Ultra”currently used in the most premium models of the Galaxy S and the Galaxy Watch.

Artificial intelligence as a protagonist

• Samsung also pointed out that artificial intelligence will play a central role in the new generation of devices.
• The company says it is developing a AI -based interfacecapable of transforming the way users communicate, create content and connect.
• The company also reinforces that AI will be deeply applied to the cameras of the new devices, allowing smartphones “Understand what you are looking and react in real time”.
• The promise is from a more dynamic experience, especially when combined with the expansive screens of folding models.

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What to expect from Galaxy Unpacked 2025

In addition to the new folding, the event should also bring improvements in AI tools already implemented in line models Galaxy s24as well as software news and possible updates on other Galaxy ecosystem products.

Samsung says this new phase combines “The best of Galaxy Ai with the most advanced in engineering ”creating devices capable of offering smarter and more intuitive experiences.