Digital Look > Pro > And the physical chatgpt? OpenAi erases all about partnership with Jony Ive’s hardware company
OpenAi bought the Hardware Io company, expecting to create a physical AI device
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All about Open
At the end of May, OpenAi announced that bought the ioHardware company by Jony Ive, former designer of Apple (which became known for the aesthetics of apple products in recent decades). Ive and started to work together with the developer, expecting to create a physical device for the Open.
However, the company has removed all the mentions of its site and social networks, including a video of almost 10 minutes from Ive and CEO Sam Altman talking about the plans for the ‘physical chatgpt’.
OpenAi made a big announcement …
In the announcement of the purchase of IO, OpenAi released an open letter from Altman and Ive, and a nine -minute video of the two talking. Not to mention the publications on social networks.
In the letter, published on the developer’s blog, the executives said:
The IO team, focused on the development of products that inspire, enable and enable, will now merge with OpenAi to work more intimately with research, engineering and product teams in San Francisco.
OPENAI OPENER
But had to delete it
OpenAi didn’t delete the ad because it wanted to.
In X, the company’s press profile wrote that the page is out of time due to “a court order after an IYO trademark complaint about the use of IYO’s name“ IO ”. That is, a process in progress by IYO, the unmeasured hearing aids of Google, because of the name of the Ive company.
The developer said she does not agree with the complaint and is analyzing options.
However, the company guaranteed the The Verge that the purchase and partnership continue.
This page is temporary down due to court order following a trademark complaint from iyo about use of the name “io.” We Don’t Agree with the Complaint and Are Reviewing Our Options.https://t.co/suwmrpthqb
– OpenAi Newsroom (@openainewsroom) June 22, 2025
Read more:
What is the physical chatgpt?
- IO is a hardware company. That is, it creates physical products;
- The union of OpenAi with IO must create this precisely: a physical device equipped with the developer AI;
- However, Altman and Ive did not give many details of what to expect from this product. Even so, the OpenAi CEO has shown to be high expectations, having called the prototype developed prototype “the most incredible technology the world has ever seen”;
- Rumors indicate that the device will be compact, without screen and used in the neck;
- Production is scheduled for 2027.
Vitoria Lopes Gomez is writer in the digital look